The EduData Podcast

Assessing Public Perception: The Value of Higher Education and Its Functions

Episode Summary

Jamie and Timothy continue their discussion on the value of a college education. They analyze a recent study by the Chronicle of Higher Education, which surveyed over 1,000 adults across the United States on the importance of various college functions. This episode dives into how the public perceives the effectiveness of higher education in areas such as workforce development, medical research, and civic engagement. Jamie and Timothy also explore the public's view on the alternatives to a college education, such as trade schools and military service. Timothy and Jamie wrap up by processing how admissions and marketing professionals can use these insights to shape their messaging and better understand their competitors in the educational landscape.

Episode Notes

Jamie and Timothy continue their discussion on the value of a college education. They analyze a recent study by the Chronicle of Higher Education, which surveyed over 1,000 adults across the United States on the importance of various college functions. This episode dives into how the public perceives the effectiveness of higher education in areas such as workforce development, medical research, and civic engagement. Jamie and Timothy also explore the public's view on the alternatives to a college education, such as trade schools and military service. Timothy and Jamie wrap up by processing how admissions and marketing professionals can use these insights to shape their messaging and better understand their competitors in the educational landscape. 

Article Link: https://www.chronicle.com/article/where-the-public-sees-value-in-higher-ed